From March 16 to 19, 2026, the 26th Xiamen International Stone Fair was held as scheduled in Xiamen. Affected by tightened environmental policies, a contracting real estate market and ongoing geopolitical conflicts, the number of visitors to this year's fair dropped significantly compared with previous sessions. Against this backdrop of an industry downturn, Changsha BETO New Material Technology Co., Ltd. made a high-profile appearance with its TOOLSTAR brand, occupying two core booths B3012 and W053. With superior products and attentive services, the company stood out against the trend, emerging as a standout exhibitor with far more on-site popularity than its peers, and blazed a breakthrough path amid industry pressure with its strength.
Against the broader context of pressure across the entire industrial chain, cost reduction and revenue expansion have become core priorities for enterprises seeking to maintain profits and sustainable operations. Adopting efficient, cost-effective and high-output production equipment is widely recognized as the only way to break the deadlock in the industry. With 22 years of deep roots in the sector, BETO has consistently focused on product performance upgrades. Its products, featuring core advantages of high material yield and low energy consumption, precisely address the industry's pain points of cost reduction and efficiency improvement, naturally making them a focal point for merchants. For this exhibition, BETO carefully prepared a full range of core products, including various high-performance diamond tools such as circular saws, wire saws, rope saws and cutter bits, as well as professional stone cutting equipment like crawler-type mining machines and multi-wire cutters. These products fully cover all-scenario production needs from stone mining to processing, and accurately align with the core demands of domestic and overseas customers.
At the exhibition site, in contrast to the deserted atmosphere at most booths with few inquiries, BETO's two booths maintained a steady flow of visitors. Relying on excellent product quality and a strong brand reputation, the company not only attracted in-depth exchanges with numerous domestic stone enterprises, but also welcomed a large number of overseas merchants from Italy, Brazil, India, Bangladesh, Russia, Spain and other countries, fully demonstrating the international market competitiveness of the TOOLSTAR brand, with multiple cooperation intentions reached on site. The multi-wire cutter exhibited by the company, with its outstanding performance of high efficiency, precision and energy conservation, was even reserved by a customer from Chinese Taiwan, verifying the product's market recognition through tangible transaction results.
The era of industry stock has now come to an end, and market competition has long moved beyond single product competition to a contest of comprehensive strength in both products and services. With a keen insight into industry trends, BETO took the lead in upgrading its competition model, launching a number of pioneering service initiatives in the industry. It provides a full-process service system including supporting preferential policies, on-site training guarantee, worry-free delivery, hassle-free operation and ultra-long warranty, covering every step from customer order placement to equipment commissioning. This completely eliminates customers' worries and enables efficient and trouble-free production.
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